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Liang Xianfei, Zairul Anuar Md. Dawam, Sim Chee Cheang. PRODUCT DEVELOPMENT STRATEGIES OF TRADITIONAL HANDICRAFTS OF SANJIANG DONG ETHNIC GROUP: A STUDY BASED ON CONSUMER PREFERENCES: PRODUCT DEVELOPMENT STRATEGIES OF TRADITIONAL HANDICRAFTS OF SANJIANG DONG ETHNIC GROUP: A STUDY BASED ON CONSUMER PREFERENCES. GA [Internet]. 2024 Dec. 17 [cited 2025 Jun. 18];14:138-51. Available from: https://jurcon.ums.edu.my/ojums/index.php/GA/article/view/5803