https://jurcon.ums.edu.my/ojums/index.php/JAAAB/gateway/plugin/AnnouncementFeedGatewayPlugin/atomJournal of the Asian Academy of Applied Business (JAAAB): Announcements2026-03-24T18:34:44+08:00Open Journal Systems<p style="text-align: justify;"><strong>The Journal of the Asian Academy of Applied Business (JAAAB)</strong> is a refereed academic journal jointly published by the Asian Academy of Applied Business (AAAB) and Universiti Malaysia Sabah. AAAB is a non-profit, academic-based association which focuses on research and development activities, particularly in the areas of business, economics and management<strong>.</strong></p>