ISU KEMISKINAN DIGITAL YANG DI HADAPI OLEH PENIAGA LUAR BANDAR DI KAWASAN SIPITANG, SABAH, MALAYSIA
THE ISSUE OF DIGITAL POVERTY FACED BY RURAL ENTREPRENEURS IN THE SIPITANG AREA, SABAH, MALAYSIA
DOI:
https://doi.org/10.51200/jobsts.v8i1.4150Keywords:
Kemiskinan Digital, Covid-19, Peniaga Luar Bandar, Pasar Tamu, Perniagaan atas talian.Abstract
ABSTRACT
The changing economic landscape, which began to adapt to online businesses after the closing of the pasar tamu during the Movement Control Implementation (MCO) period, has raised the issue of digital poverty, particularly among rural entrepreneurs. Although online businesses became a viable source of income during the MCO era, the decline in rural Internet usage between 2014 and 2020 demonstrates that these individuals cannot adapt to the changing economic environment. Moreover, it indirectly affected rural entrepreneurs, as the closing of the pasar Tamu halted their income generation and exposed them to the issue of digital poverty. Some informants' interviews revealed that rural entrepreneurs struggle to use technology as a business platform due to the effects of poverty; even if they have access to the Internet, their use is passive. Two factors prevent rural entrepreneurs from engaging in online business: a lack of technological knowledge and proficiency. This is because technology-related courses are rarely offered in the Sipitang region. The next factor is the generation gap and the difficulty of accepting change, these people argue that technological skills should only be learned by young people and more comfortable doing business in the pasar tamu making it difficult for them to adapt to technology and trade online.
ABSTRAK
Perubahan landskap ekonomi yang mulai beradaptasi dengan perniagaan atas talian berikutan penutupan pasar tamu dalam tempoh Perlaksanaan Kawalan Pergerakan (PKP) telah menimbul isu kemiskinan digital terutamanya kepada golongan peniaga di luar bandar. Walaupun perniagaan atas talian menjadi alternatif untuk menjana pendapatan semasa tempoh PKP, namun penurunan penggunaan Internet luar bandar dari tahun 2014 sehingga 2020 menggambarkan golongan ini tidak mampu beradaptasi dengan perubahan landskap ekonomi. Ia secara tidak langsung memberi impak kepada peniaga luar bandar berikutan penutupan pasar tamu sehingga menyebabkan penjanaan pendapatan mereka terhenti dan turut berhadapan dengan masalah kemiskinan digital. Hasil temu bual beberapa orang informan mendapati peniaga luar bandar berhadapan dengan ciri-ciri kemiskinan yang mana mereka mengalami kesukaran untuk menggunakan teknologi sebagai platform berniaga walaupun mereka mempunyai akses Internet akan tetapi penggunaannya masih secara pasif. Terdapat dua faktor yang menjadi penghalang kepada peniaga luar bandar untuk menyertai perniagaan atas talian iaitu faktor kekurangan pengetahuan dan kemahiran dalam menggunakan teknologi. Ini berikutan kursus berkaitan teknologi jarang diadakan kawasan Sipitang. Faktor seterusnya ialah jurang generasi dan sukar menerima perubahan, golongan ini berpendapat bahawa kemahiran teknologi hanya perlu dipelajari oleh golongan muda dan lebih selesa berniaga di pasar tamu menyebabkan mereka sukar beradaptasi dengan teknologi dan berniaga atas talian.
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