FENG, J.; MUHAMMAD ZAFFWAN BIN IDRIS; RAMLAN BIN JANTAN. THE KEY FACTORS OF CONSUMER PURCHASE INTENTION IN E-COMMERCE LIVE-STREAMING ENVIRONMENT: A SYSTEMATIC NARRATIVE REVIEW. Labuan Bulletin of International Business and Finance (LBIBF), [S. l.], v. 23, n. 2, p. 40–60, 2025. DOI: 10.51200/lbibf.v23i2.6749. Disponível em: https://jurcon.ums.edu.my/ojums/index.php/lbibf/article/view/6749. Acesso em: 29 jan. 2026.