1.
Lada S, Md. Sidin S, Guan Cheng KT. Link Between Brand Personality and Brand Loyalty in Sportswear Brand Among Malaysian Consumer. LBIBF [Internet]. 2024 Jul. 1 [cited 2024 Jul. 23];12. Available from: https://jurcon.ums.edu.my/ojums/index.php/lbibf/article/view/349