PERSONALITY CHARACTERISTICS DIFFERENCES AND ENTREPRENEURIAL INTENTION AMONG SABAH BUMIPUTERA AND CHINESE ENTREPRENEURS IN TAWAU, SABAH

Authors

  • Marlina binti Merdeka
  • Syed Azizi Wafa
  • Merlyn Rita anak Buncha

DOI:

https://doi.org/10.51200/jaaab.v0i0.1293

Abstract

This study was carried out to understand the relationship between personality characteristics differences and entrepreneurial intention among Sabah Bumiputera and Chinese entrepreneurs in Tawau, Sabah. In Malaysia, especially the Chinese is known to be very successful in business. They are well-known for their business skills which brought success to most of them and for sustaining their business endeavour. Thus, a study about the factors of personality characteristics such as locus of control, need for achievement, and risk-taking propensity influencing entrepreneurial intention was undertaken. Quantitative method was used in this study. A survey was conducted by distributing questionnaire to 375 Sabah Bumiputera and Chinese entrepreneurs within the town of Tawau. The data collected were analyzed using correlation and t-test analysis. The subsequent results showed that there was high entrepreneurial intention among Sabah Bumiputera and Chinese entrepreneurs in Tawau. In addition, there were personality characteristics differences such as locus of control, need for achievement and risk-taking propensity on entrepreneurial intention among Sabah Bumiputera and Chinese entrepreneurs in Tawau.


Keywords: personality traits, internal locus of control, need for achievement, entrepreneurial intention, Sabah Bumiputera, Chinese

Author Biographies

Marlina binti Merdeka

Faculty of Business,

Economics and Accountancy,

Universiti Malaysia Sabah,

Kota Kinabalu, Sabah, Malaysia.

Syed Azizi Wafa

Faculty of Business,

Economics and Accountancy,

Universiti Malaysia Sabah,

Kota Kinabalu, Sabah, Malaysia.

Merlyn Rita anak Buncha

Faculty of Business,

Economics and Accountancy,

Universiti Malaysia Sabah,

Kota Kinabalu, Sabah, Malaysia.

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Published

2018-09-04

How to Cite

Merdeka, M. binti, Wafa, S. A., & Buncha, M. R. anak. (2018). PERSONALITY CHARACTERISTICS DIFFERENCES AND ENTREPRENEURIAL INTENTION AMONG SABAH BUMIPUTERA AND CHINESE ENTREPRENEURS IN TAWAU, SABAH. Journal of the Asian Academy of Applied Business (JAAAB), 4, 61. https://doi.org/10.51200/jaaab.v0i0.1293
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